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RBC Direct Investing > Why Choose Us?

Why Choose Us?

The Benefits of RBC Direct Investing

Award–winning client service, fully integrated Practice Accounts, competitive pricing, innovative tools and in–depth research are just a few of the benefits you can expect at RBC Direct Investing.

 

Explore the benefits of investing with us

You are on: Practice Accounts

Experience online investing and build your confidence with risk-free Practice Accounts

RBC Direct Investing is the only online brokerage in Canada that offers you a completely integrated Practice Accounts feature.

Unlike other Practice Accounts, ours is not a demo. That means you can experience our online investing site and become a more knowledgeable investor before investing real money.

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You are on: Value for Your Money

Save more with competitive pricing

Whether you’re investing in mutual funds or equities, at RBC Direct Investing you can benefit from extremely competitive pricing:

  • You may qualify for low pricing on trades1 from as low as $6.95 to $9.95 flat (opens new window).
  • Buy or sell mutual funds from over 100 fund companies commission-free.
  • No maintenance fee if your combined assets are $15,000 or more across all of your RBC Direct Investing accounts2. If your combined assets are less than $15,000 across all of your RBC Direct Investing accounts, you will be charged one maintenance fee of $25 per quarter (split across all of your accounts). However, you have a number of additional ways to have this fee waived. For full details please refer to the complete Commissions and Fees Schedule (opens new window).
  • Take advantage of over 50 Series D units3 of RBC Funds (opens new window) with low management expense ratios (MERs) starting at 0.22%

You are on: Client Experience

Top ranked customer service

Dalbar Seal

RBC Direct Investing was ranked the number one online brokerage for customer service in Canada by Dalbar, 2007-20114.

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Access to knowledgeable RBC Direct Investing representatives

Our highly trained professionals are available to provide you with solutions for your specific and unique needs, or to help guide you by getting started with the tools we have to offer.

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You are on: Choice of Accounts & Investments

Find accounts and investments to meet all of your investing needs

Open as many registered and non-registered accounts as you need. Plus, you can hold and settle trades in U.S. and/or Canadian dollars in most registered accounts with Dual Currency in Registered Accounts.

We also offer an unsurpassed range of investment products, including:

  • Stocks, options and mutual funds
  • The largest fixed income inventory in Canada
  • Exchange-traded funds (ETFs)
  • Online IPO centre

You are on: Innovative Tools & Research

Invest with confidence using innovative tools and top-rated research

Here are just a few of the valuable tools you can use to help evaluate your investment decisions and implement your plan:

  • Create a goal using the Goal Setting tool and link one or more of your RBC Direct Investing accounts to it. See how changes to your savings plan affects your goal's outcome.
  • Use the Analyze & Rebalance tool for help identifying your portfolio's diversification by asset class, geographic region, sector and holdings concentration.
  • View and compare the rate of return for your various portfolios, groups and goals against indices and/or a chosen rate of return with the Performance tool.
  • View Model Portfolios for exchange-traded funds (ETFs) and mutual funds as a resource for generating investment ideas.
  • Make educated equity trading decisions by accessing technical analysis, charting and fundamental analysis, real-time intraday balances and positions, streaming quotes (including Level II quotes for active traders) and more.
  • Use the information and screeners in our Mutual Funds and ETF Centres to find the right products for your portfolio.
  • Access top-rated research from Morningstar, RBC Capital Markets, RBC Dominion Securities, and RBC Global Asset Management.

You are on: Learning Resources

Build your investing knowledge

In addition to our powerful Practice Accounts, the Guidance & Planning section of the RBC Direct Investing Online Investing site gives you access to in–depth learning resources, tailored learning plans, tools and articles to help you build your investing knowledge, create a successful investment plan and invest more confidently.

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You are on: Mobile Trading

Mobile trading with the RBC® Mobile5 app for iPhone and iPod touch

Our online investing site gives you 24-hour access to all the tools, research and learning resources that we have to offer.

And now you can also access your RBC Direct Investing accounts whenever6 you are on the go—right from your iPhone or iPod touch.

Using the free7 RBC Mobile app, you can:

  • Buy and sell stocks, mutual funds, ETFs and options
  • Access real-time account balance and holdings details
  • Get real-time8 quotes for equities, options and option chains
  • Get real-time8 Level 2 quotes (Active Traders only)
  • Check your order status
  • And much more

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You are on: Banking and Investing

Bank and invest from one convenient location

If you’re an RBC Online Banking client, you can link your RBC Direct Investing account(s) to RBC Online Banking for convenient access to your banking and investments from one secure location within RBC Online Banking:

  • Access your banking and investing accounts with a single login and password
  • Easily transfer money between your accounts in real–time
  • See your entire financial picture with a consolidated view of all your banking and RBC Direct Investing account(s)

You are on: Security Guarantee

Enjoy greater peace-of-mind with our Online Security Guarantee

If an unauthorized transaction is conducted in your account through RBC Direct Investing Online Investing, you will be reimbursed 100% for any direct losses in your account.9

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Open an Account - Make the right move and start enjoying the speed, security and reliability of RBC Direct Investing. Open an Account >

 

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Trade Anywahere, Anytime through your iPhone & iPod touch. Learn More.